Welcome to the Festival for Photography Enthusiasts and Professionals
The highly anticipated CP+2024, the premier event for photography and imaging, is about to begin. Held annually, this event brings together photography enthusiasts and professionals from around the globe—a convergence of cutting-edge imaging technology, groundbreaking cameras, and boundless creativity. We have curated a selection of the most noteworthy booths and highlights from the pre-released information. 2024 promises an abundance of exciting content.
Unleashing Creativity: 'Nikon Creative Life'
Nikon presents under the theme 'Nikon Creative Life,' showcasing its Z Mount System with a focus on product displays and hands-on shooting experiences. The booth features the new Z 8, Z f, and NIKKOR Z 135mm f/1.8 S Plena, among a comprehensive lineup. Special exhibitions commemorate the 90th anniversary of NIKKOR lenses, and presentations by renowned photographers are scheduled. Additionally, live streams by popular photographers and creators will be available online.
Pushing Innovation: The α Series
Sony will exhibit its diverse lineup of mirrorless α series cameras—including the latest α9 III and FE 300mm F2.8 GM OSS—alongside E-mount lenses, Cinema Line, and VLOGCAM. The shooting area offers interactive experiences such as fishing, BMX, and play dance to demonstrate subject recognition capabilities. Seminars led by acclaimed photographers and artists will cover shooting techniques and product features, while the α Academy special sessions provide in-depth learning on portrait photography and more.
© SONY
Beyond Reality: Cutting-Edge AR and MR Experiences
Canon will feature the EOS R System with hands-on touch & try sessions, as well as advanced VR and MR experiences. Attendees can photograph live performances such as tricking and rhythmic gymnastics, and view high-resolution 3D image generation captured with the EOS series. Nearly 50 photographers and visual creators will lead seminars, with additional live streaming and the 'Sakurei-1 Grand Prix' photo contest also planned.
©︎ Canon
Experience Fujifilm’s New Frontiers
Fujifilm is in the spotlight, with reports suggesting that the latest X100 series model, the X100VI, may be equipped with a 40MP X-Trans V sensor. This new sensor is expected to deliver sharper detail and improved image quality when cropping. However, attention is also focused on the potential impact of high-resolution sensors on camera shake and whether in-body image stabilization (IBIS) will be included. There is also speculation about new product announcements at the upcoming X Summit.
Expanding the Possibilities of Photography
Finally, Kenko Tokina will present a total of four booths, offering direct experiences with a wide range of products including Kenko filters, Tokina lenses, SLIK tripods, Kenko binoculars, and Kenko astronomical telescopes. The company will also participate in the PAF Outlet Yokohama sales event, held concurrently, featuring outlet products.
In Closing
Many more updates and the latest information are being released that we couldn’t cover here. This year’s CP+2024 offers a wealth of online events, making it more accessible and engaging than ever. If you want to experience the latest in camera technology and the future of photography firsthand, don’t miss the opportunity to visit CP+2024!
cover image by あおねこ







