On February 12, 2026, announced the commencement of direct distribution for . This color reversal film, celebrated for its outstanding sharpness and fine grain, is now part of the portfolio that manufactures and sells directly to distributors.
Available in both 135 and 120 formats, this transition marks a significant shift from over a decade of distribution via Kodak Alaris, promising more stable supply, particularly in North America.
Professional Standard Film, Now More Accessible
The move to direct distribution brings welcome changes for film enthusiasts. Amid rising film prices in 2026, the price has been modestly reduced from around $24 to approximately $22.
Photo by Thomas Huynh
This follows the pricing revision pattern previously seen with and . While the emulsion formula remains unchanged since its 2018 reintroduction, the new retro-inspired packaging, highlighted by its distinctive yellow, signals a new phase for this professional-grade film.
The Singular Identity of Ektachrome E100
As the only slide film in 's contemporary lineup, holds a special place for creators seeking precise rendering. Its neutral tonal gradation, accurate color reproduction, and moderately enhanced saturation make it highly scan-friendly and optimized for professional applications.
Photo by Harrrima
Positioned alongside and in the "Professional" line, it remains one of the few slide films still in production worldwide, continuing to uphold its distinctive aesthetic.
The Unification of Kodak Film Heritage
With this transition, major lines such as , , and have been consolidated under the direct management of Eastman Kodak. Currently, only the and families remain with Kodak Alaris.
This unification not only stabilizes supply but also brings manufacturers and users closer together. It demonstrates that the culture of analog photography continues to thrive, and that the tools for crafting high-quality visual narratives are being carried forward into the future.