magazine
2025.05.07

SIGMA Revises Prices in the U.S. Market, Impact of 'Tariffs' on Photography Equipment | Release #491

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Cover photo by sibavisk

Starting June 2, 2025, the Japanese camera manufacturer will implement price revisions in the U.S. market. The primary reason behind this change is the new tariffs introduced by the U.S. government.

Even products manufactured in Japan by are not exempt from these impacts, making this a significant development for creators worldwide.

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Photo by RYUURI

Why Are Prices Rising in the U.S.?

According to a statement from , the primary reason for the price revision is the implementation of new tariffs. Currently, a 10% tariff is applied to products exported from Japan to the U.S., but this is a temporary measure, and there is a possibility that it could increase to 24% by July.

has absorbed the rising costs until now, but it has determined that continuing to do so is unsustainable, leading to the decision to revise prices.

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Photo by MIYASHITA NAOKI

Impact on Creators in Japan?

As of now, no price revisions have been announced for the Japanese market. However, if price increases persist in the U.S. market, there could be indirect effects.

In particular, changes in the international supply-demand balance or fluctuations in exchange rates could lead to price changes in Japan as well.

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