
Cover photo by HAYATO
Neon signs possess an indescribable allure. No matter how rushed you are, their mysterious glow compels you to stop and press the shutter. They are not just city lights or symbols; they are magical subjects that seem to whisper, "Take my picture."
In this article, we delve into the charm neon brings to photography and why we feel the irresistible urge to capture them.

Photo by Hiroto
The Temptation Between Light and Shadow
The charm of neon lies not only in its colors. Its glow bleeding into the surrounding darkness, its reflection on wet pavement, and its blurred, wavering outlines—all of these create a "beauty of chance."

Photo by Satoi
Amid the noise of the city, when you pause and look up at a corner, it feels as if a story unique to you is unfolding there.
Through the Lens, Reflecting Emotions
Photographing neon is perhaps more than capturing light; it is an act of capturing "feelings." Melancholy, nostalgia, and indescribable emotions seep into the photograph through the neon glow. When you look back at the photos, you may realize that even your past gaze has been preserved within them.

Photo by uhe
Urban Memories Resonating Within
Neon signs are like fragments of dreams etched into the consciousness of the city. During the day, the city remains silent, but at night, it comes alive with color and light. Neon awakens memories in some and emotions in others.

Photo by masashi7069
Why do neon lights feel so human amidst the inorganic urban landscape? Perhaps the silent glow quietly resonates with something deep within us.